Podcasts are listened to on a regular basis by 3.7 million adults in the UK, or approximately 6.5% of the adult population in Britain. Thanks to the ubiquity of our phones, people can consume information anywhere and at any time – whether you are sat on the Central line or running on a treadmill at the gym!
Figures from the same study show that 57% of podcast listeners choose their smartphone, 16% opt for laptops, 15% prefer digital music players and 8% are going with their tablets. 42% of listeners do so while commuting and 34% do so while they relax and do nothing other than focus on the content!
Access to podcasts has also been greatly facilitated by the fact that Spotify and Apple Music allow you to stream podcast content and new episodes via their services.
The number of download requests has also rocketed – to 2.6bn in 2014 from 1.6bn in 2012; suggesting a strong and ongoing pattern of growth. Remember when some analysts believed that podcasts had reached their saturation peak in 2011?!
So which are our favourite tech podcasts that are well worth making time for? Here are our Top 5:
1. Gary Vaynerchuck – https://www.garyvaynerchuk.com/podcast/
Gary Vee on voice search
Gary Vaynerchuck believes that the future is voice and audio and we are big fans of his work in Move HQ. We devour his content everyday and find him totally inspiring. He produces the GaryVee Audio Experience which sits on the iTunes Global Top 100 charts. On it, you can hear episodes from his show, excerpts from the DAILYVEE video-content documentary series and his favourite highlights of marketing and business keynote speeches, interviews, personal thoughts and more.
2. This week in startups – http://feeds.feedburner.com/twist-audio
Keen to have your finger on the pulse of modern entrepreneurship? This podcast will give you everything that you need in weekly bites. Jason Calacanis introduces a changing group of guest speakers to bring listeners fascinating stories from the entrepreneurial world. Calacanis is a pioneer of the podcast himself and he brings great humour and his famed blunt style to give an inside glimpse into the latest happenings of the tech industry. Find out everything, from what’s new in Silicon Valley through to how you can build your own leadership style.
3. Wired UK podcast – https://itunes.apple.com/gb/podcast/the-wired.co.uk-podcast/id404893471?mt=2
Wired PodcastOne of the best tech and business podcasts in the UK, the award-winning Wired UK is led by James Temperton with a panel of guest speakers. You’ll enjoy a highly informative and engaging round-up of the latest business, tech, science and culture news with fresh episodes released on Fridays.
4. Startups for the Rest of Us: http://www.startupsfortherestofus.com/
start up for the rest of us
This is a fantastic resource for would-be business owners and budding entrepreneurs. The style is friendly, down to earth and accessible, with excellent advice presented in a practical and usable way. You’ll find a vast number of back episodes too, containing a wealth of business know-how and expertise.
5. TED Talks – https://itunes.apple.com/gb/podcast/tedtalks-technology/id470624027?mt=2
ted Talks
TED Talks are now such a phenomenon that most people have heard of them and their content makes its way onto multiple news, culture, opinion, specialist interest and lifestyle platforms. Hear the latest thoughts, theories and insights from some of the tech (and beyond) world’s most important thinkers, engineers, investors, motivators and other leading lights – all for free! Conveying complex ideas through accessible and easily digestible discussions, TED Talks have helped bring the once-distant field of tech into the mainstream.
Which podcast will you try next? Prepare to be amazed by the wealth of valuable content available at the click of a download button!